About Us

We are an independent retailer, based in Ambleside since 1992.

Over the last 25 years we have provided our customers with high quality outdoor clothing and equipment from the best brands: including Patagonia, Fjallraven, Paramo, Icebreaker and Smartwool.

In 2018 we proudly opened a Fjallraven store next door to our original shop, allowing us to offer our customers the largest range of Fjallraven available in the UK.

When visiting our store please don’t forget to look upstairs at our large clearance area.

Our staff are fully trained to offer you the best advice, they have a passion for the outdoors.


Alexy is our Shop Manager. He is an experienced snowboarder and mountain biker and a keen fell walker.


Joy is a member of the Local Sarda Team. When she’s not in the shop, she is out training with her search and rescue dog Einich or painting the beautiful paintings that you can see in our changing rooms.

Visit Joy’s website here


Mary is a keen swimmer and fell walker when not looking after the accounts for the business.